Monday, 14 March 2016

Media Showcase

Today we held a media showcase in order to present our music video to our peers, teachers and family with the intent of receiving audience feedback. This allowed us the receive feedback from various demographics due to ranges in age and gender, this was helpful as we could see whether our product was versatile in appealing to different groups, other than our target audience of 16-24 year old females.

We distributed audience feedback sheets (example shown below) in order to gain answers to specific questions, such as what the 'intended demographic' for our music video was, whether the 'track fit the editing style, and whether the narrative was understood. We asked a wide range of questions so that we could gain feedback on all elements of our music video, from our editing to narrative to camera shots and angles. This range has helped us to see what elements worked well within our video and which needed improvement. This information will also be incredibly valuable during the evaluation stage.

We are hoping to film a vlog within the upcoming days, addressing the feedback that we received.

          

Here is some footage from the showcase, unfortunately, only the first three groups were recorded:


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